Bring in customers
- Websites on your own domain, with your catalogue and event sign-ups
- Social posts; campaigns by email, WhatsApp and AI phone calls; referral links
Instead of a separate website builder and email tool
They work in WhatsApp. You see who’s handling each lead, which chats need a reply and what happens next.They work in WhatsApp: voice notes after visits, record updates, reminders, tasks for teammates. You see who’s handling each lead, which chats need a reply and what happens next.
We’ll reply on WhatsApp within one business day.
Example: a fictional brokerage. People and figures are illustrative.
Grupo EDI: Estrategias & Desarrollos Inmobiliarios, a real-estate brokerage whose 20–25 person team sells on WhatsApp with Cuack; its salespeople report their appointments to Cuack’s assistant on WhatsApp.
The CRM is the center. Your website, campaigns, appointments and reports work from the same customer records, so every lead lands in one place. Training for your team is included too.
Choose a job
Instead of a separate website builder and email tool
Instead of a separate booking app
Instead of chasing people to update the CRM
Instead of building the report by hand
Instead of a separate course platform
One customer record behind your website, your campaigns and your sales team.
Examples use a fictional brokerage.
WhatsApp conversations and salespeople’s updates keep the record current. Each manager sees unanswered chats, what’s pending and today’s appointments for everyone below them, as many levels deep as your organization goes. Roles control what each person can access.
An assistant for salespeople. Daily briefs for managers. A concierge for customers.
After an appointment, Cuack asks what happened. Salespeople reply with a voice note or text to update the record. They can also ask about customers, set reminders, assign tasks to teammates and hand off leads, all from WhatsApp.
A daily process brief shows where your team is missing its own rules and suggests reminders or changes to the process. Marketing and business analysts send their own briefs from your metrics.
Answers questions, qualifies leads and manages appointments. When a person is needed, it hands over the request, the context and the decision to make.
Choose Autopilot, Approve first or Off for each channel or conversation. The agent steps back when a teammate joins.
Example handoff, messages and brief; figures are illustrative.
Give each kind of conversation its own number: for example, one for customers and one for partner brokers. Customer chats become leads for the right salesperson. Visits that brokers request wait for your answer, and Cuack tells the broker on WhatsApp.
Illustrative examples: people, chats and figures are made up.
Cuack routes the chat: Javier goes to the Lomas team, and Daniela gets the lead
Cuack messages Ricardo: your answer, a reminder the evening before, then how it went
We roll Cuack out with you in four steps, and we check its work every day.
We import the last six months of conversations and contacts on your numbers. AI reads them to find the rules your team follows, what customers ask and the information your team needs at hand to answer. You also get a list of customers worth calling back.
Before it answers anyone, Cuack runs its replies on real conversations and compares them with how your salespeople answered.
It starts with a few conversations. When it doesn’t know an answer, it flags the chat and a person on your team takes over.
We track every reply it sends to make sure it keeps working for you and your customers.
Cuack was built running real-estate sales teams in Mexico, where sales happen on WhatsApp. It’s made for sales organizations that sell in a chat, in Spanish or English.
Cuack is a CRM for sales teams that sell on WhatsApp, with the rest of the business built in: websites, social posts, campaigns, AI calls, referrals, appointments, reports and team courses. Salespeople keep working in WhatsApp, where conversations and voice notes update each customer’s record, while agents answer customers and brief managers every morning.
Usually not. Websites on your own domain, social posts, email, WhatsApp and AI-call campaigns, referral links, appointments, reports, and courses with certificates are all part of Cuack, working on the same customer records.
Sales organizations from about 10 to 100 salespeople, with marketing, managers and operations working alongside them.
Yes. You set up who reports to whom once, with as many levels as your organization has. Managers see the pipeline, workload and unanswered chats of everyone below them, and directors see every team.
No. Your team keeps the WhatsApp Business app. Cuack connects to the same number, so every message also lands in the shared inbox and the record.
Yes. Cuack connects through Meta’s WhatsApp Business Platform, not an unofficial WhatsApp Web tool. Your team keeps the WhatsApp Business app on the same number.
Yes. When you connect WhatsApp, Cuack imports your last six months of chats and contacts. AI reads them on day one and flags the customers worth calling back.
No. They work from WhatsApp. After each appointment, Cuack’s assistant asks what happened, and a voice note or a message updates the record. They can also change records, set reminders and assign tasks to teammates there. When a required field is missing, the assistant asks for it.
Concierges answer your customers: they qualify leads, manage appointments and handle support. The assistant works with your salespeople on WhatsApp to keep the CRM up to date. Analysts review your sales process and metrics every day and send managers and marketing a brief with suggestions.
Only if you want it to, and only after it has been tested on your own conversations. Choose Autopilot, Approve first or Off per channel or per conversation. When it doesn’t know an answer, it hands the chat to a person on your team, and agents step back the moment a teammate joins the chat.
WhatsApp, Instagram, Messenger, email and web chat. All of them feed the same records and the same pipeline.
No. Cuack started with real-estate brokerages and works for any sales team that sells in conversations.
Connecting WhatsApp takes minutes. Teams, roles and pipeline rules are set up in the first week.
In the demo, watch a website enquiry become a booked visit, send a voice note after the visit, and see it all in a manager’s morning brief.
We’ll reply on WhatsApp within one business day.